Real Estate companies often mention in marketing campaigns the idea that they are providing customers with their dream home. Providing an augmented reality experience allows them to work with their customers to shape those dreams.
Augmented Reality is directly related to the user experience. It provides critical data points in terms of perception that helps the users to get more information about the products.
In the Real Estate world, the users can consult the images and also propose changes or ask the realtor to change things accordingly, if it has something to do with the construction of the house. Once the images are saved, the flat or house will always be virtually stored. It will be immensely helpful regarding taking the final decision, because if you were impressed the first time, then you can find out the advantages and disadvantages at your leisure time. This will provide you a more constructive and clear idea about the property and help you to find out the drawbacks and solution. In short, even before buying the property, you will be completely prepared.
With this technology, there are no limits for innovation and imagination.
The Augmented Reality simplifies a company's process, customizing the experience across the Real Estate space,mainly because of the following reasons:
Social Media Awareness
Direct Return on Investment
Clarity on the service/product offering
User engagement through visual interaction
Viral publicity and marketing